Fremeau
Jewelers sells jewelry made of diamonds, precious colored gems,
and metals like platinum and gold. There are no imitation gems
in Fremeau's cases, and the pieces are classic in design. "We
don't tend to go to the trendy styles," Wood explains. "The
vast majority of what we sell was in style long ago and is still
going to be in style 20 years from now."
Mike Archambault, store manager, making
jewelry. Archambault says his relationship with his boss
and coworkers feels more like a family than a business.
The store specializes in "better-made" pieces,
which Wood says cost more but last longer. "Our main business
is repeat customers," he points out, "and you can't have repeat
customers unless you sell them things that will last." Wood says
his merchandise ranges from $25-sterling silver pendants to $150,000-diamond
rings."
The store no longer sells watches, however. Wood's father, who
retired nine years ago but works in the store every Christmas,
started out as a watchmaker. "Dad noticed that watches accounted
for about 10 percent of sales and about 90 percent of customer
complaints," Wood says, "because they have so many little moving
parts. People would bring them in for repairs, and then they'd
go bang them on something or get water in them and have to bring
them back. Dad didn't appreciate customers telling him it was
his fault. Also, you have to be talented to work on something
that small, and the computer industry has hired all the watchmakers
away."
Fun
Fact
Virtually nothing is known of early Indian diamond mining other than it was centered between the modern cities of Hyderabad and Anantapur, about 350 miles southwest of Bombay, the present Indian "diamond capital." The most famous mine was the Golconda.
Fremeau Jewelers
78 Church St
Burlington VT 05401
802-658-0333